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What is the abreviation, "ODEN-T?""Optimized Data Environment for Network-Centric-Operations T
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What does ODEN-T do?ODEN-T is a mobile data compression and transport acceleration technology designed to improve the efficiency of the RF spectrum and reduce the wait time at the cellular handset.
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What is the value or benefit of ODEN-T to the TELCO?ODEN-T benefits the TELCO provider with an average of 40% increased level of efficiency over their existing Radio Frequency (RF) spectrum (wireless) to increase the number of user accounts available.
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Why does the TELCO and smartphone customer need ODEN-T?1) Improved efficiency of downlink data transmitted over the RF bandwidth - more revenue 2) Improved performance in geographic areas of reduced service coverage - fewer dropped calls 3) Improved performance in geographic areas of low signal strength - improved services 4) Improved performance in highly congested areas such as urban cities - fewer dropped calls 5) Reduction or elimination of handset wait time for data and video downloads - improved Quality of Experience (QoE) 6) No reduction in optical clarity to the handset user - improved QoE
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Does ODEN-T work with the Android and iOS operating systems found on smartphones?ODEN-T works with all mobile operating systems including Android and iOS. ODEN-T has operated with over 20 different brands of smartphones including mainstream and third-party hardware.
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Does ODEN-T support all kinds of protocol and traffic (i.e.: text, image, video, TCP, UDP, HTTP & HTTPS)?"Yes - HTTP2 and HTTPS traffic are compressed and then processed, and would also be re-encrypted with the certificates that are installed on the hand sets. ODEN-T also converts SSL/HTTP traffic to HTTP2 to enhance the load time of websites, even when the traffic cannot be compressed. The result is a better overall Quality of Experience (QoE). ODEN-T works with all cellular protocols and standards. ODEN-T does not intercept or modify UDP data. ODEN-T acts only as a proxy for compressing and improving the efficiency of the RF Spectrum for data passage.
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What are some actual examples from the Internet to compare the performance of ODEN-T?Several real-world examples are the compression of a NASA JPEG from 742.2 kb to 113.2 kb, opening the NBC News web site in half the time (3 seconds versus 6 seconds), and access to the Hackaday.com web site in 4 seconds versus 10 seconds. The following graph documents data points gathered during ODEN-T Beta tests. CLICK THUMBNAIL TO ENLARGE The following graph documents comparisons of ODEN-T compressed files to those without ODEN-T. CLICK THUMBNAIL TO ENLARGE
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How does ODEN-T work?ODEN-T is not an application on the smartphone, so the installation requirements for ODEN-T at the TELCO are minimal. ODEN-T is installed at the Network Operations Center (NOC) and hosted on a transparent proxy server or cloud-based server. Connectivity is provided via two ports, one routable to the internet and one to receive requests from the smartphone for routing to the ODEN-T proxy server. The ODEN-T proxy server receives the smartphone data request and routes these requests to the media provider via the internet. The requested data is sent back to the ODEN-T proxy server for compression and routed to the smartphone. Note that the data received from the ODEN-T server by the smartphone is ready for immediate viewing on receipt. An internal cache in the ODEN-T server will store any images, video, and CSS information in both the compressed and uncompressed state. IP metrics will be fed to the ODEN-T server and used to determine the outgoing and originating client IP address. The typical ODEN-T Network Topology is illustrated below. CLICK THUMBNAIL TO ENLARGE
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What is the ODEN-T service flow?CLICK THUMBNAIL TO ENLARGE SERVICE FLOW GRAPHIC
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How is the smartphone handset configured for operation with the ODEN-T server?The provisioning of the handset for operation with ODEN-T proxy server is simple and can be accomplished over the air, fram a web site link, at point of sale, or direct from the OEM. The specific requirements are as follows: 1) Install the ODEN-T server certificate on the handset 2) Install the handset certificate on the ODEN-T server 3) Configure the handset with the IP address of the ODEN-T server
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What are the TELCO comments following the ODEN-T Beta Test?Answer: "Today we performed tests in an area with poor 3G coverage (-100 dBm or worse). We saw that most of the times, while browsing and downloading videos, the phones with ODEN-T loaded the pages or the videos faster. Sometimes the phones without ODEN-T timed out because of the bad signal level. When we downloaded images, the phones with ODEN-T always downloaded the images faster." Answer: "Yesterday we incorporated the verification of the data consumption of the phones by using our TELCO metrics tool to verify data available in the phone plan before and after the test. By doing this, we were able to validate what we were getting from the app Internet Speed Meter. We got very similar numbers with both methods, and were able to confirm the compression in the ODEN-T phones. We also did tests with the iPhone without any problems."
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What is the difference between hosting ODEN-T on a Local Server versus a Cloud based Server?There are several variables on the decision to use a Cloud based solution versus a Local Server at the TELCO Network Operations Center. Given TIMMES pays upfront for either solution, CAPEX outlay is typically not a factor. Most significant for a Cloud based solution is their commercial coverage in the TELCO area and their associated latency. In most cases, TELCO elects to go with a local based server solution inside the TELCO security enclave. These decisions will be made by the TELCO with recommendations from TIMMES following a TIMMES site survey.
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What cellular protocols will benefit from ODEN-T?ODEN-T benefits all cellular protocols, but is most impactful on 3G and below networks, enabling these protocols to perform at higher levels and improving the Quality of Experience for the user. ODEN-T does not just compress the traffic. It reduces the round trips to get the requested data, and there are additional enhancements to include nagle defiance, fair-robin access policy keeping phones in non-congested areas from receiving data in-lieu of the devices in congested areas at the expense of the congested area customers' experience, and traffic group shaping by heuristics. ODEN-T also converts SSL / HTTP traffic to HTTP2 to enhance the load times of websites, even when the traffic cannot be compressed. The result is better overall Qualityof Experience. Additionally, the more customers that are using ODEN-T, the better the user experience for all users, including those who are not using ODEN-T.
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Why is improving the efficiency of the RF spectrum so important for the TELCO and the customers?The U.S. mobile phone industry is running out of the airwaves necessary to provide voice, text, and Internet services to its customers. This is also true of the global cellular market. The problem, known as the "Spectrum Crunch," threatens to increase the number of dropped calls, slow down data speeds and raise customer prices. Spectrum Crunch RF Spectrum costs billions of dollars to lease at auction RF Spectrum for cellular providers is finite and limited RF Spectrum usage is inefficient Increasing demand for cellular data Cellular congestion in high density urban areas Insatiable thirst for e-mail, apps, and particularly video Regions of reduced cellular signal strength restricts services Long handset wait times Dropped callls Inability to access video and media content
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How has the cellular market changed over time?A recent paper documents these changes - "Cisco Visual Networking Forecast Update," 2016 - 2021 White Paper, March 28, 2017 "Mobile data traffic has grown 18-fold over the past 5 years. Global mobile data traffic grew 63 percent in 2016. Almost half a billion (429 million) mobile device (mostly smartphones) connections were added in 2016. Global mobile devices and connections in 2016 grew to 8.0 billion, up from 7.6 billion in 2015."
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As a cellular service provider, how does ODEN-T improve my revenue?"ODEN-T compresses the data being transmitted to the smartphone. This is download data where 6X more data is consumed versus upload. If more users can be serviced over the existing RF spectrum, it is an immediate revenue increase to the provider. With the ODEN-T improvements to the performance of the smartphone, there is an increased level of data consumption drawing on data from sites that include Facebook, YouTube, and Instagram.
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Will ODEN-T improve the performance of 4G/LTE networks?Yes, the bandwidth savings ODEN-T offers apply to all cellular technologies.
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How large is the global broadband market for 3G and below coverage?While constantly growing, there are billions of global broadband subscribers with 3G and below coverage. This is particularly true in developing nations and those with a more rural customer base. ODEN-T dramatically improves the cellular performance to this market along with quality of service.
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What data types will benefit from ODEN-T for cellular data passage?ODEN-T benefits all digital downloaded file and data types, including streaming use cases. Most significant is the increased demand for video. ODEN-T has acheived the following bandwidth savings for the key media providers. Facebook = 49% YouTube = 35% Instagram = 35%
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Can ODEN-T be demonstrated?Yes, TIMMES will provide the TELCO with an introduction, typically conference call, followed by an on-site ODEN-T Beta Test using the TELCO network infrastructure and smartphones.
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Can ODEN-T be scaled to support enterprise and commercial cellular subscriber volumes of users?Yes - ODEN-T, at the web server appliance, can be configured to any size of customer base. Specifics are available if so desired.
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Is ODEN-T exportable?Yes
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Will there be a CAPEX to implement ODEN-T?No, ODEN-T will be deployed either in the cloud or in a local ODEN-T server at the TELCO's Network Operations Center. More details are available following the execution of an NDA.
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What are the hardware requirements to interface with the TELCO?Since ODEN-T is not an application on the smartphone, the installation requirements for ODEN-T at the TELCO are minimal. ODEN-T is installed at the Network Operations Center and hosted on a transparent proxy server or cloud-based server. Connectivity is provided via two ports, one routable to the internet an one to receive requests from the smartphone for routing to the ODEN-T proxy server. The ODEN-T proxy server receives the smartphone data request and routes these requests to the media provider via the internet. The requested data is sent back to the ODEN-T proxy server for compression and routing to the smartphone. Note that the data received from the ODEN-T server by the smartphone is ready for immediate viewing on receipt. An internal cache in the ODEN-T server will store any images, video, and CSS information in both the compressed and uncompressed state. IP metrics will be fed to the ODEN-T server and used to determine the outgoing and originating client IP address.
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How long will it take to implement ODEN-T?On receipt of the TIMMES ODEN-T server, implementation takes 2 to 3 days. The timeline, specific requirements, and personnel are documented in the ODEN-T Installation Manual for the Beta Test.
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Will ODEN-T get the significant results for a TELCO with an overloaded network, mostly due to SMS traffic and social media usage?"It may show the best performance improvements in these highly congested area, if properly managed and dynamically controlled. ODEN-T will return approximately 60% to the backhaul portion of the network availability. The TELCO will see an overall increase of network performance, network speed, network reliability and data network performance.
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What is the revenue source for the TELCO?The provider will experience between 20% - 80% bandwidth reduction due to the compression of the data with an average of 40%. This variation is dependent upon the type of data being transmitted and received. The bandwidth reduction offers huge savings to the provider. With the increase in RF efficiency and the service upgrade (i.e.: 2G to 3G or 4G) the TELCO can increase the monthly charge to customers and/or absorb the charge through their savings in bandwidth while still increasing profit.
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What markets are ODEN-T deployed to with proven operations?ODEN-T has completed Beta Testing in over 20 countries with excellent results. Operations are in progress with multiple countries online.
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Who do you consider ODEN-T competitors ?There is no existing competition today for ODEN-T, which is the only end to end, turnkey solution with zero CAPEX required. We look forward to the opportunity of conducting a Beta Test at the TELCO facility to prove this claim.
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Does ODEN-T provide compression to the following providers: HBO; Sling; Now; ESPN; Fandango Now?ODEN-T does optimize the traffic flows and compress the traffic for Sling, HBO Now, Watch ESPN, and Fandango Now with a range of 35-40% depending on congestion times and the number of users sharing a tower. Non-supported platforms are still optimized, but no compressed. Optimization includes nagle defiance for heavy congestion, fair access polling, and acknowledgement of the pre-segmenting with dynamic adjustment based on RTT and associated with CWND. Additionally, ODEN-T has achieved the following bandwidth savings for other key media providers. Facebook = 49% YouTube = 35% Instagram = 35%
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Who do I ocntact for more information on ODEN-T?On Point Cyber, Inc. A TIMMES Inc. Distributor 2030 Cromwell Dixon, Lnf #116 Helena, MT 59602 Phone: 800-619-5990 FAX: 800-593-9811 info@opcyber.com
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